Two women smile while grabbing coffee together.
Welcome to

The Good Life

From big career moves to quiet coffee moments, from welcoming communities to work-life balance — in Nebraska, The Good Life Is Calling. The only question: will you answer?

Say Good Riddance to Hum-Drum

We believe The Good Life should actually feel good.

That means careers with room to grow, communities that cheer you on, and enough time to catch a sunset without checking your email. Ranked as one of the best places in the U.S. to live based on factors like job opportunity and economic stability, the state of Nebraska blends hard work with heart.

Our towns — big and small — are packed with pride, purpose, and Nebraskans who show up for each other. That sense of togetherness isn’t just nice; it’s good for your mental well-being. Add great schools, arts, and entertainment, plus natural beauty from the iconic Sandhills to riverfront trails — this is The Good Life.

A husband and wife stand with their two small children in front of a sunflower garden.

Nebraska Connects Veterans with Careers

For U.S. Air Force veteran Leo Morales, community connectedness, family friendliness, great schools, and veteran appreciation are top selling points for living in Nebraska.

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More Moo-La, Less Mortgage

Average home real estate prices are among the most affordable in the U.S., and with lower utility bills, shorter commutes, and lower overall cost of living, you’ll always have more time and money for a great quality of life in Nebraska. The Good Life works hard, minus the burnout, bumper-to-bumper traffic, or sky-high rents.

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Career Opportunities with Open Skies

Never choose between career growth and peace of mind again. With employment opportunities in Lincoln, Kearney, Grand Island, and Scottsbluff, Nebraska ranks among the top states for job openings. Here, you can find a new job as a nurse, teacher, engineer, technician, first responder, and more.

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Real People, Real Community

Expect a few high-fives and housewarming pies if you’re moving to Nebraska. The Good Life is where people hold the door, wave from their front porches, and genuinely want you to do well. Whether you’re coming from out of state or a different country, you’ll find connection and community here.

Take Me Home
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The Freedom to Do Your Thing

Nebraska is one of the best places in the Midwest to start a business. Ready to launch that small business? We’ve got a community for that. Retired military veteran interested in breaking frontiers? Let’s get entrepreneurial. The Nebraska Good Life means you can build a life on your own terms.

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Discover The Good Life

Grow Your Career

Whether you want to grow your career as an educator, biochemist, healthcare professional, or engineer, Nebraska is your connection to thousands of well-paying jobs.

Explore Industries

Find Community

Across Nebraska, smiles come standard thanks to affordable homes, great schools, and easy commutes. Where looks good to you?

Explore Nebraska

Breathe Easy

In Nebraska, The Good Life can be cuddling under the stars, a heart-pumping hike, and everything in between.

Discover Our Outdoors

The Good Life Stories

Nebraska NEXT: Collegiate Talent Forum Connects Soon-To-Be Graduates with Growing Employers
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News, Spotlights

Nebraska NEXT: Collegiate Talent Forum Connects Soon-To-Be Graduates with Growing Employers

Left to right: Lizzie Vietz, Marketing Strategist for UNL Student Affairs; Tanner Skelton, Software Engineer at Hudl; Audrey Ellis, SALT Company Resident; Skyler Reestman, Marketing and Program Coordinator for Lincoln Chamber of Commerce; Choe Higgins, Youth Engagement Specialist for Nebraska Community Foundation “I’m not from here, but now I feel like Lincoln is my hometown,” […]

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10 Reasons to Live in Nebraska
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Spotlights

10 Reasons to Live in Nebraska

Nebraska has a way of making life feel a little easier and a lot more fulfilling.

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Teen Invests in Her Hometown, Sets Example for Young Entrepreneurs by Purchasing and Growing GoodyPop in York
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Business Features, Hometown Highlights, Spotlights

Teen Invests in Her Hometown, Sets Example for Young Entrepreneurs by Purchasing and Growing GoodyPop in York

Purchasing a business straight out of high school is not the career path most people take, but that is what Emory Conrad chose during her senior year at York High School.

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Latest Instagram Feed

Careers. Culture. Community. See updates from The Good Life on Instagram.