A woman jogs down a trail at sunset.

Explore Nebraska

A Feel-Good Kinda Home

Thinking about moving to Nebraska? The Good Life’s got a little bit of everything: big cities, midwestern small-town charm, and welcoming towns with populations under 50,000.

Raise a family in one of Lincoln’s many mid-century gems or slow things down in a quiet farmhouse under starry skies. No matter where you land, you’ll be greeted by smiling faces and neighbors who still wave “hi.”

Life here just feels a little lighter — maybe because your dollar stretches further with affordable living and plenty of job opportunities in a strong job market. Or maybe it’s because over 40% of Nebraskans volunteer to help each other out. From the historic streets of McCook in the Southwest to the wide-open spaces of the Sandhills, the regions in Nebraska enjoy a great quality of life with safe, close-knit communities, top-tier healthcare, excellent education, and natural serenity.

The Good Life Stories

World’s Largest High School Rodeo Event Returns to Lincoln
Read More
News, Spotlights

World’s Largest High School Rodeo Event Returns to Lincoln

A Rodeo Unlike Any Other Brings Entertainment and Economic Impact to Nebraska   Cort Jones remembers the sting he felt in defeat at his first high school finals rodeo. On a team of five cowboys, his job was to rope the steer’s back legs. Jones’ horse stumbled when he made the attempt, and he missed […]

Read More
Sandhills Open Road Challenge Brings Racers, Families, and Economic Development to Arnold
Read More
Hometown Highlights, Spotlights

Sandhills Open Road Challenge Brings Racers, Families, and Economic Development to Arnold

A Texas driver of a Dodge Viper ACR waits at the starting line while SORC tech director Jeff Preson directs them (photo courtesy of Jessica Tickle).   When Joe Shown inches his Corvette to the starting line at the Sandhills Open Road Challenge, he pinches his wrist to be sure the race is really happening. […]

Read More
Nebraska Ed-Tech Startup Helps Students Improve as Writers, Avoid Overreliance on AI
Read More
Business Features, Spotlights

Nebraska Ed-Tech Startup Helps Students Improve as Writers, Avoid Overreliance on AI

After doing graduate studies at Stanford University in California, Adam and Alexa Sparks moved home to Nebraska to launch their startup business, Short Answer. Their educational technology (ed tech) platform helps K-12 students improve writing skills. Just three years after launching, Short Answer is used by over 80,000 educators in all 50 U.S. states and […]

Read More